ART DIRECTION
KARL LAGERFELD JEANS
STORIES
Art Direction and Visual Language created for social assets for KARL LAGERFELD JEANS;
in collaboration with Johann Tangyong & Mariona Palau.
TIK TOK
ORQUESTRA PROJECT
art direction, styling &
photography
KARL LAGERFELD
art direction for e-commerce shoot of pet care accessories
This fictional project proposal creates an art direction strategy for the brand OUTSIDERS DIVISION, which connects their ideal of a brand for adults who didn’t grow up, to NEVERLAND from the Peter Pan tale.
This project will establish a partnership with a streaming platform, to create a movie about the “LOST BOYS” community. This creates a visually tangible new universe of identification for the costumer by making it globally known, recognizable while offering a bigger sense of relationship with the brand.